consumer behavior in a digital world #techMAP Amsterdam

Last Monday I made my way to Cafe Heffer and participated to my 4th #techMAP Amsterdam. If last meetup was focused around social media and social brands, this time consumer behavior was brought into discussion and how we change, as consumers, in the digital era we’re living in. Among us, as guest speakers, we had [...]

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talking about Social Brands at #techMAP Amsterdam

Monday evening I attended my 3rd #techMAP Amsterdam meetup, the main topic of discussion being What exactly is a ‘social’ brand? A long-awaited meetup by many of us, with more than 30 persons showing up at Cafe Heffer. It was a very entertaining evening and we were happy to have Tom de Bruyne and Joeri [...]

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